NEAMB

NEAMB Generates 25% More Revenue With a New Marketplace on Sitecore

Laptop screen with NEAMB Marketplace page open

The National Education Association Member Benefits (NEAMB), a subsidiary of the National Education Association (NEA), offers discounts and benefits on travel, insurance, finance, and more for teachers.

NEAMB
  • Technologies
  • Sitecore 9
  • C#
  • Visual Studio
  • Web Services
  • Jquery

Oshyn delivers an exciting new service to teachers by solving a complex integration between Sitecore and Rakuten.




The Challenge

NEAMB wanted to offer new services to teachers by integrating retail marketplace provider Rakuten into the NEAMB website to provide special offers to members.

NEAMB had been working with a design agency on the visual aspects of the new marketplace. However, to avoid compatibility issues with this complex integration, they contacted Oshyn to ensure that the marketplace could be integrated smoothly with Sitecore.

The Solution

As a long-term partner, Oshyn was their obvious choice for implementing this critical new feature. They could quickly implement the new marketplace, reduce the time to deliver a completed solution by months, and allow NEAMB to get the marketplace in front of customers faster.

While the design agency worked on the visual design for the new marketplace, Oshyn provided design support to determine the feasibility of integrating Rakuten with Sitecore.

Oshyn built the new marketplace, which included Rakuten registration, a promotions component, and the option for users to search and filter specific products and categories, and ensured that the new service aligned with each stakeholder’s requirements.

NEAMB website on a laptop screen

+25%

Revenue Generated

The Outcome

Oshyn successfully implemented the new marketplace on the NEAMB website. This attracted new members to NEAMB, and with the increase in member registrations, NEA saw a 25% increase in revenue generated from the website. Oshyn was also contracted to perform similar work on other subsidiary websites.

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