Integrating Adobe Experience Manager and Adobe Target A Complete Guide

Category icon Technology
Adobe DXP Development DevOps

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AEM Target Integration Guide ebooks

Adobe Experience Manager (AEM) is the central product in the Adobe Experience Cloud suite that enables businesses to connect Adobe products to deliver engaging web experiences to users.

In the realm of personalization, Adobe Target has been widely recognized for its robust capabilities in delivering cutting-edge experiences.

Like AEM, Adobe Target has evolved and introduced several changes, such as new AI features. Also, new methods of integrating these products have emerged, including the latest Adobe Experience Manager as a cloud service. However, Adobe continues to support legacy versions of AEM and Target, making it challenging to discern the newest and recommended approach to integration when needed.

This guide will provide a concise explanation of how to integrate AEM and Adobe Target and will include:

  • Prerequisites
  • Integration Diagram
  • Required Steps
  • Integration Process